99 Marketing Terms You Should Know

Content Marketing, Digital Marketing, Email Marketing, Inbound, Local Business, Local SEO, Marketing Strategy, PPC, Search Engine Optimization, Social Media Marketing, Traffic Generation, Website Design & Development / By

A 1) A/B Testing This is the process of comparing two variations of a single variable to determine which performs best in order to help improve marketing efforts. This is often done in email marketing (with variations in the subject line or copy), calls-to-action (variations in colors or verbiage), and landing pages (variations in content). […]

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