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Blitz Resource: Local SEO Tools for DIY Marketers

DIY Tools for Local SEO We have gathered a comprehensive list of Local SEO Tools to help the DIY marketing enthusiasts with developing Local SEO campaigns. We hope you find them useful. If you find yourself getting stuck and would rather have an experienced local SEO company get you massive first page results, call us…we will

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4 Ways to Generate High Email Click Through Rates

Human beings respond to situations based on their emotions. The emails you send trigger some form of emotional response. If you understand what kind of emotions you evoke by sending your emails, you will be able to generate high click through rates. We are going to look at 4 ways to increase email click through

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How to Get High ROI from Email Marketing

What could be more satisfying than sending a bunch of emails to target customers and watching the conversion rates increase? Well, you’ve got to understand that nothing comes easy so be prepared to strategize and develop an email marketing plan that will instantly boost sales. The first thing you need to know even before you

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10 Elements in Google Adwords That Get the Most Clicks

Let’s be real, getting massive clicks from Google Adwords is not one of the easiest things to do. You’ve only got 25 characters for the headline to catch the attention of a web visitor and 70 characters of the ad copy. But there’s a lot that can still be achieved with this limited space. The

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How to Design Web Pages That Convert

There’s a certain part of the human brain that affects how people make buying decisions. In fact, research shows that people start considering certain options after they’ve already made a decision. They just compare their options in order to attach logic to the decision they’ve already made. Understanding how the brain influences these buying decisions

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SEO Past vs. Present

Marketing experts are always trying to stay on top of the latest changes to Google’s algorithms. According to Moz, Google changes its algorithm 500-600 times per year. With this many updates taking place so frequently, even extremely diligent SEO companies and marketers can miss a few things here and there.  

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Can Any Inbound Linking Hurt My Ranking?

The answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For this reason, Google cannot penalize your site for any

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The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, linking candidates will use the company name as anchor

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Absolute Links vs. Relative Links – SEO Value

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is widely regarded that absolute links provide better SEO value on the whole than relative links. Many believe that absolute links have less potential for getting messed up when search engines

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Incorporation of Company Branding and SEO

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement of keywords and phrases. On the other side, branding deals with company loyalty and culture. Incorporating both sides dilutes the

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