Yes - goal setting is boring. However, goals help us communicate about outcomes. It’s about getting from here to there. If you don’t have clear goals or are not willing to work with us to define them, we shouldn’t be wasting time on unplanned, unstructured activities.
Step 2: Bring Some Energy
Digital audience building and sales growth don’t happen overnight. It takes time. With the right amount of excitement about this project, we can sustain the energy needed to put in some long hours and get past the early hurdles. If you’re not committed to the project, please say the word now. Stop is the word, btw ;-). Otherwise, when you show up with the right attitude and orientation, we can move mountains!
Step 3: Budget for Investment and Success
We don’t work for barter, beads or bitcoin (although the latter might be smart). If you follow our plan, however, you will have built a machine for perpetual profits. . . profits that pay off our charges quickly and put you in the black within months. This is an investment in a business relationship that will earn you money. We’re building a commerce engine here. We win. You win. All good.
Step 4: Know Your Audience (or help us help you find your audience - thank you Jerry Maguire)
Part of our plan is to build a fanbase via blogging, podcasting, interviews, white papers, presentations, speaking and education. This is the only way to generate new customers online. It’s the new advertising model, really.If you don’t already have an audience you should be prepared to build one.
Step 5: Connect Us with Your Team
Prepare to build your team if you don’t already have a great one in place. If you’re really ready to go, you’re going to need resources to keep up with the pace. This could be a VA or an intern if you’re a small biz. It might be your entire marketing and sales departments. Either way, you’re going to need to help us help you by engaging these people in the project.
Step 6: Make TIME
We’re going to need your undivided attention when it counts. Don’t get distracted, and please help us move the ball down the field when we need you.If all this is good. . hit the apply button below, and we’re off to the races!